October 11 marked a monumental day in the automotive sector as the BYD SEAL was unveiled at the 'Innovation Meets Acceleration' event held at the Zhuhai International Circuit. The launch event drew an eclectic mix of attendees from Hong Kong, including media representatives, industry experts, BYD partners, and nearly 100 prospective owners, converging to witness the launch of the model. Also among the distinguished attendees were Mr. Liu Xueliang, General Manager of BYD Asia-Pacific Auto Sales Division; Mr. Ouyang Xiaocheng, Sales Director of BYD Marketing Department; and Mr. Zhang Jingrong, Director of Passenger Vehicle Operations at BYD Hong Kong.
From left: Mr. Ouyang Xiaocheng, Sales Director of BYD Marketing Department; Mr. Liu Xueliang, General Manager of BYD Asia-Pacific Auto Sales Division; and Mr. Zhang Jingrong, Director of Passenger Vehicle Operations at BYD Hong Kong
Highlighting BYD's longstanding commitment to the Hong Kong market, Mr. Liu Xueliang emphasized, "Ever since our initiation in 2012, Hong Kong has been essential to our operations. The past decade has given us the insight to understand and cater to this unique market. Notably, the BYD ATTO 3, our premier global model launched in 2022, has registered over 3,000 units within the first half of this year in Hong Kong alone. The launch of the BYD SEAL represents a significant milestone for us in the Hong Kong market, solidifying our pledge to innovate and provide sustainable mobility solutions to Hong Kong consumers"
Liu Xueliang speaking at the event
Following the BYD DOLPHIN, the BYD SEAL is the second electric passenger vehcile featuring "Ocean Aesthetics" to enter the Hong Kong market. The BYD SEAL is the world's first EV model equipped with the CTB (Cell to Body) technology and iTAC technology, a rear-wheel/all-wheel drive architecture, double wishbone front suspension, and rear five-link suspension. Together, these cutting-edge technologies offer users an unparalleled driving experience that seamlessly combines safety and handling.
At the event, Mr. Zhang Jingrong unveiled the price details of the BYD SEAL, emphasizing BYD's commitment to offering a spectrum of choices that cater to diverse consumer needs in Hong Kong.
The ceremony transitioned to an event celebrating the first 100 BYD SEAL owners in Hong Kong, blending brand immersion with heartfelt moments, and inviting them to the expansive BYD family. The prospective owners were then given a firsthand driving experience on the race track.
BYD SEAL HK Prospective Owners
Concluding on a high, the event spotlighted BYD's unwavering commitment to the Hong Kong market, both in product innovation and expansion of sales and service networks. The addition of new showrooms in Shatin, Sai Kung, and soon in Tseung Kwan O, along with service centers in Kowloon Bay and Tai Wai, underscores BYD's vision to provide unparalleled customer service.
100 HK prospective car owners cruising on the race track
The BYD SEAL's arrival in Hong Kong has not only sparked interest locally but has also resonated across the Asia-Pacific. With its blend of state-of-the-art technology and sustainable mobility, the BYD SEAL promises to redefine Hong Kong's automotive landscape, steering the metropolis towards a greener and more sustainable future.
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About BYD
BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1995 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, new energy, and electronics, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From energy generation and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers 6 continents, over 70 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that furnishes innovations in pursuit of a greener world.
For more information, please visit www.bydglobal.com.
About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, and electronic controllers. It has witnessed in recent years significant technological advancements, including the Blade Battery, DM-i Super Hybrid Technology, e Platform 3.0, CTB Technology, e⁴ Platform, BYD DiSus Intelligent Body Control System, and DMO super hybrid system. The company is the world's first carmaker to stop the production of fossil-fueled vehicles on the EV shift and has remained top of new energy passenger vehicle sales in China for 10 years in a row.